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Cookie consent, clearly explained.

Regulation, platform guides, marketing tools: everything you need to stay compliant without losing your data.

Platform guides

Squarespace and Google Consent Mode v2: setup guide

Squarespace's built-in banner only covers part of Google Consent Mode v2. This guide explains what it handles, when you need a CMP, and how to set up and verify GA4 and Google Ads tags step by step.

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Regulation

GDPR consent: the 7 requirements for valid consent explained

GDPR consent is only valid when it is freely given, specific, informed, unambiguous, prior, demonstrable and revocable. This guide explains each requirement, when consent is needed, and the related rules on dark patterns, ad signals and laws outside the EU.

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Marketing tools

Google Signals and GDPR: privacy guide and compliance

Google Signals links GA4 sessions to Google accounts for cross-device tracking and remarketing. This guide covers the GDPR implications, how to disable it, and compliant alternatives.

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Platform guides

WooCommerce and GDPR: the complete compliance guide

WooCommerce sets functional cookies and third-party tracking scripts subject to GDPR. This guide explains which cookies require consent and how to make your store compliant.

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Best practices

Website cookie audit: how to scan, check and document your site's cookies

A website cookie audit identifies, classifies and documents every cookie and tracker your site really sets, then checks that nothing runs after a refusal. Here is the complete method, the scanners to use, the most common findings and how to turn the audit into proof.

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Platform guides

Shopify and GDPR cookies: the compliance guide

Shopify's native banner only covers part of the picture. Learn which cookies your store sets, how to audit them and how to block pixels and apps before consent.

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Marketing tools

Google Consent Mode v2: the complete guide to understanding and implementing it

The reference guide to Google Consent Mode v2: why it is mandatory, its four parameters, basic vs advanced, a step-by-step setup with GTM and on the main platforms, and the errors to fix.

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Platform guides

PrestaShop cookies and GDPR: compliance guide

How to make your PrestaShop store GDPR-compliant for cookies: cookie audit, compliant banner, Google Consent Mode v2, and a practical checklist.

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Platform guides

Squarespace and GDPR cookies: the compliance guide

Squarespace loads third-party cookies by default. This guide explains why the native banner is not enough and how to make your site fully GDPR compliant.

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Marketing tools

Google Privacy Sandbox: Impact on Cookie Consent and Third-Party Cookies

Chrome is keeping third-party cookies and Google has retired most Privacy Sandbox APIs. Here is what actually changed, and why your consent obligations under GDPR and ePrivacy stay exactly the same.

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Platform guides

Wix cookies and GDPR: compliance guide

How to make your Wix site GDPR-compliant for cookies: cookie audit, compliant banner, Google Consent Mode v2, and a practical checklist.

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Marketing tools

HubSpot and GDPR cookies: compliance guide

HubSpot sets CRM and marketing tracking cookies across multiple sessions. This guide explains how to block the HubSpot script, sign the DPA, and configure forms for GDPR compliance.

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