VideoAsk
VideoAsk by Typeform is an interactive video messaging tool that records video, audio or text responses from visitors, processing personal and potentially sensitive media.
What does VideoAsk do?
What it is
VideoAsk is a tool from Typeform that lets businesses have asynchronous video conversations with visitors. You embed a video widget, and people can reply by video, audio or text. Typeform is based in Spain, while VideoAsk runs on cloud infrastructure that can include the United States.
Cookies and data it collects
VideoAsk sets functional cookies to run the widget and can set analytics cookies. More importantly, it captures the responses people give, which can include their face, voice and anything they say or type. It also processes the visitor IP address and device details. Recorded video and audio of an identifiable person is personal data and can be especially sensitive.
GDPR and ePrivacy implications
Non essential cookies require consent under the ePrivacy Directive, and recording a person video or voice requires a clear lawful basis under the GDPR. Because facial images and voice can be sensitive, you must be transparent and, in most cases, obtain explicit consent before recording.
Consent requirements
Tell respondents clearly that they are being recorded, what you will do with the recording and for how long you keep it, and obtain explicit consent before the recording starts. Provide a text only option so people are not forced to share video or audio.
Data transfers
Typeform is established in Spain, but VideoAsk infrastructure can process data in the United States. Confirm the hosting and rely on the EU US Data Privacy Framework or Standard Contractual Clauses, and reference this in your privacy notice.
Practical compliance steps
Obtain explicit consent before recording, set short retention periods for media, offer a non video response option and gate non essential cookies behind consent. Sign the Typeform data processing agreement and document the recordings and any United States transfer.
VideoAsk and the GDPR
VideoAsk is classified as “Preferences”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.
- Legal basis
- Consent under Article 6(1)(a) GDPR, with explicit consent for recording video or audio responses
- Risk level
- high
- Applicable regulations
- GDPR, ePrivacy Directive
Impact assessment (DPIA)
A DPIA is strongly advisable for VideoAsk because it records video and audio of identifiable people, which can be sensitive and high risk. Assess consent, retention, the transfer and whether recording is necessary.
Sample text for your banner
This VideoAsk lets you reply by video, audio or text. If you record a response, we and Typeform process your recording, which may be stored in the United States. Recording starts only with your explicit consent.
What VideoAsk sets and contacts
- Tracking method
- Embedded interactive video widget with functional and analytics cookies
- Server location
- European Union (Typeform, Spain) with US cloud infrastructure
- Data transferred outside the EU
- VideoAsk is made by Typeform, based in Spain, but it runs on cloud infrastructure that can include the United States. Video and audio responses may be processed there under the EU US Data Privacy Framework or Standard Contractual Clauses.
Cookies set (2)
| Name | Type | Duration | Purpose |
|---|---|---|---|
| videoask_session | Strictly necessary | Session | Runs the VideoAsk widget and keeps the state of an ongoing response. |
| va_metrics | Analytics | 1 year | Measures interaction with the VideoAsk widget to improve performance. |
Third-party domains contacted (3)
videoask.commedia.videoask.comtypeform.com
Frequently asked questions about VideoAsk
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Does VideoAsk set cookies?
Yes, it sets functional cookies to run the widget and can set analytics cookies. Its main privacy impact, however, comes from recording video, audio or text responses.
Do I need consent for VideoAsk?
Yes, non essential cookies need consent, and recording a person video or voice requires a clear lawful basis, usually explicit consent obtained before recording starts.
What is the legal basis?
Consent under Article 6(1)(a) of the GDPR is the usual basis, with explicit consent for recording video or audio, which can be sensitive. The ePrivacy rule covers any non essential cookies.
Does it transfer data to the United States?
Typeform is in Spain, but VideoAsk infrastructure can process data in the United States. Rely on the EU US Data Privacy Framework or Standard Contractual Clauses and confirm the hosting.
Do I need a DPIA?
A DPIA is strongly advisable because VideoAsk records video and audio of identifiable people, which can be sensitive and high risk. Assess consent, retention and the transfer.
How do I implement it compliantly?
Get explicit consent before recording, set short retention, offer a text only option, gate non essential cookies behind consent and sign the Typeform data processing agreement.
Are there alternatives?
Text based forms, or EU hosted video tools, can reduce the sensitivity and transfer concerns. Choose based on whether you genuinely need video responses.
How do I update my cookie policy?
List the VideoAsk cookies with purpose and duration, and use your privacy notice to explain the recording of video and audio, the retention period and any United States transfer.
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