Retail Rocket
Retail Rocket is a personalization platform for online retailers that provides product recommendations, personalized emails and on-site segmentation based on shopper behavior. Its tracking script records product views, cart activity and purchases on the store, so it relies on visitor tracking that requires consent under the GDPR.
Retail Rocket and the GDPR
Retail Rocket is classified as “Preferences”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.
What Retail Rocket sets and contacts
The cookies of Retail Rocket are not documented in the catalog yet. To see what is actually set on your site, run a free scan.
RichRelevance
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CustomFit
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Epoq
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Nosto
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Loop54
Loop54 is a digital analytics solution that helps businesses measure and understand their online performance through comprehensive data collection and analysis. It provides visitor tracking, behavioral insights, and conversion metrics across websites and applications. Loop54 supports custom event tracking, audience segmentation, and automated reporting. With intuitive dashboards and visualization tools, Loop54 enables informed decisions that improve experience and drive results.
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