Custobar
Custobar is a Finnish customer data and marketing automation platform used mainly by retailers. It combines sales, customer and website behavior data into unified profiles and uses them for segmentation and email or SMS campaigns. When its tracking script is installed, it follows visitor activity on the site, which requires prior consent under the GDPR.
Custobar and the GDPR
Custobar is classified as “Marketing”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.
What Custobar sets and contacts
The cookies of Custobar are not documented in the catalog yet. To see what is actually set on your site, run a free scan.
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