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Didomi

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What does Didomi do?

Didomi is a French enterprise consent management platform (CMP) providing cookie consent management, preference centres, and multi-regulation compliance (GDPR, CCPA, LGPD, PDPA). It is IAB TCF v2.2 certified and used by major European publishers, retailers, and enterprises. Didomi's preference centre approach allows granular consent management beyond cookies — covering email marketing, data sharing, and personalisation preferences in a single unified platform.

What is Didomi?

Didomi is a French enterprise consent and preference management platform used by large publishers, e-commerce companies, and media groups. It goes beyond cookie consent to provide a comprehensive preference centre where users can manage all privacy-related choices: cookies, email marketing consent, data sharing preferences, personalisation settings, and regulatory rights across multiple regulations (GDPR, CCPA, LGPD, PDPA). Didomi is IAB TCF v2.2 certified and used by major European organisations.

Preference centre: beyond cookies

Didomi''s preference centre is its differentiating feature. While most CMPs focus only on cookie consent, Didomi enables organisations to manage all user consent and preference data in one platform. Users can access a preference centre from any page to manage email subscriptions, data sharing, personalisation, and regulatory rights. This is particularly valuable for large organisations with complex consent requirements across multiple channels and jurisdictions.

Multi-regulation compliance

Didomi supports compliance with multiple privacy regulations simultaneously: GDPR (EU), CCPA/CPRA (California), LGPD (Brazil), PDPA (Thailand), and others. For organisations operating globally, Didomi can present different consent experiences based on visitor location while managing all consent data in a unified platform. This multi-jurisdiction capability makes it particularly valuable for multinational organisations.

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Practical compliance steps

Deploy the Didomi SDK. Configure your vendor list and consent purposes. Set up Google Consent Mode v2 integration. Configure the preference centre for your consent categories. Enable geo-targeting to show appropriate experiences by jurisdiction. Integrate with your CRM to sync consent data. Use Didomi''s API to propagate consent signals across all integrated systems.

GDPR consent category

Essential

Websites using Didomi must obtain user consent under GDPR regulations.

Legal basisDidomi is a consent management platform that enables GDPR compliance. It manages user consent preferences and passes consent signals to downstream tools. The Didomi SDK is strictly necessary for operating the consent mechanism.
Risk levellow
Applicable regulationsGDPR, ePrivacy Directive, IAB TCF v2.2, CCPA, LGPD. Didomi supports multi-regulation compliance.

DPIA considerations

A DPIA is not required for Didomi itself. As a CMP and preference management platform, Didomi processes consent records as part of your compliance obligations.

Sample consent text

We use Didomi to manage your privacy preferences. You can customise your consent choices for cookies, personalisation, and data sharing below. Your choices are stored and respected across our digital properties.

Technical details

Tracking methodConsent management platform, IAB TCF v2.2 certified CMP, preference centre, consent API, multi-regulation compliance (GDPR, CCPA, LGPD)
Server locationEuropean Union (Didomi is a French company with EU infrastructure)
Cookieless tracking availableYes

Third-party domains contacted

didomi.iosdk.privacy-center.orgapi.privacy-center.org

Cookies placed

NameTypeDurationPurpose
didomi_tokenpersistent12 monthsDidomi consent token recording all user privacy preferences across cookies, email, and data sharing categories
euconsent-v2persistent12 monthsIAB TCF v2.2 consent string recording advertising consent signals for programmatic advertising partners

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Frequently asked questions

What is a preference centre and why does Didomi use one?

A preference centre is a persistent page or panel where users can manage all their privacy and communication preferences — not just cookies. Didomi's preference centre allows users to manage email subscriptions, data sharing, personalisation, and regulatory rights from one place. This provides more comprehensive consent management than a simple cookie banner.

Is Didomi IAB TCF v2.2 certified?

Yes. Didomi is registered as an IAB TCF v2.2 certified CMP. This enables programmatic advertising consent management where consent signals are automatically passed to advertising partners via the TCF protocol.

Does Didomi support multi-regulation compliance?

Yes. Didomi supports GDPR (EU), CCPA/CPRA (California), LGPD (Brazil), PDPA (Thailand), and other privacy regulations. For global organisations, Didomi can serve different consent experiences based on visitor location while managing all consent data centrally.

Is Didomi hosted in the EU?

Yes. Didomi is a French company with EU-based infrastructure. All consent data is processed and stored within the EU. No SCCs are required for Didomi's own processing. This makes it preferable to US-based alternatives for organisations with EU data residency requirements.

How does Didomi's consent API work?

Didomi provides a JavaScript API (window.didomiOnReady and window.Didomi) that enables tag managers and JavaScript code to check consent status before loading third-party tools. This enables precise conditional loading of analytics, advertising, and other tools based on real-time consent signals.

What integrations does Didomi support?

Didomi integrates with: Google Consent Mode v2, Google Tag Manager, Adobe Launch, major ad servers, CRM systems (Salesforce, HubSpot), email platforms, and data management platforms. The Didomi SDK supports web, iOS, Android, AMP, and React Native.

How does Didomi handle data subject rights?

Didomi's preference centre enables data subjects to exercise their rights directly: right to access, right to erasure, right to restrict processing, right to data portability, and right to object. These requests are logged and can be pushed to integrated systems via Didomi's API.

Who uses Didomi?

Didomi is used by major European publishers, media groups, telecoms, and retailers including companies like TF1, M6 Group, Bouygues Telecom, and others. It is positioned as an enterprise CMP for organisations with complex multi-channel, multi-regulation consent management needs.