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SealMetrics is a privacy first, cookieless web analytics platform developed in Barcelona, Spain. It measures visits, sources, conversions and campaigns without setting cookies, without persistent identifiers and without collecting personal data, and it stores all data in the European Union. Because it processes no personal data and uses no cookies, it is designed to run without a consent banner under the ePrivacy exemption, which makes it a low risk alternative to Google Analytics for European sites.
SealMetrics is a web analytics platform built specifically to comply with European privacy law. A lightweight JavaScript tag measures page views, traffic sources, marketing campaigns and conversions, but it deliberately avoids cookies, fingerprinting and personal identifiers. The company is based in Barcelona and hosts all data in the European Union, positioning itself as a consent free, GDPR compliant alternative to cookie based analytics.
SealMetrics does not set cookies and does not store a persistent identifier for a visitor. It records aggregated, non identifying signals such as the page viewed, the referrer, the campaign parameters and the approximate, anonymised technical context, and it does not attempt to recognise the same person across visits. Because there is no personal data and no device storage, there is nothing to link back to an individual.
Article 5(3) of the ePrivacy Directive requires consent only when a service stores or accesses information on the user device, which SealMetrics does not do, so it falls outside the consent requirement for cookies. With no personal data processed, the GDPR obligations are minimal, and where any residual data could be considered personal, the processing can rest on legitimate interest under article 6(1)(f). This is why SealMetrics can usually run without a cookie banner.
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SealMetrics is operated from Spain and stores its data in the European Union, so there is no transfer of personal data to a third country and no need for the EU US Data Privacy Framework or standard contractual clauses. Keeping analytics inside the EU removes the transfer risk that comes with United States based tools and simplifies your records of processing.
Even though SealMetrics is designed to run without consent, confirm with developer tools that no cookie or local storage entry is created, mention SealMetrics as a consent free, cookieless analytics tool in your privacy policy, and explain that no personal data is collected. If you combine it with other trackers, keep those behind consent so that the consent free status of SealMetrics is not undermined by the rest of your stack.
Websites using SealMetrics must obtain user consent under GDPR regulations.
DPIA considerations
Because SealMetrics is cookieless and does not process personal data, a DPIA is generally not required. If you configure it to capture anything that could identify a person, reassess the legal basis and document the safeguards, but in its standard, anonymous configuration the residual risk is low and the data stays in the European Union.
Sample consent text
This website uses SealMetrics, a cookieless analytics tool operated in the European Union, to understand which pages and campaigns work best. SealMetrics sets no cookies, stores no persistent identifier and collects no personal data, so it runs without requiring your consent. You can read more about how we measure our audience in our privacy policy.
Third-party domains contacted
sealmetrics.comcdn.sealmetrics.comSealMetrics collects user analytics data — you legally need a consent banner. Try FlowConsent free.
No. SealMetrics is a cookieless analytics tool: it sets no cookies and stores no persistent identifier on the visitor device. It measures aggregated, non identifying signals such as page views, sources and campaigns, which is why it does not need the cookie consent required by article 5(3) of the ePrivacy Directive.
Generally no. Because it stores nothing on the device and processes no personal data, SealMetrics falls outside the ePrivacy consent requirement and can run without a cookie banner. Always confirm with developer tools that no storage is created on your specific setup.
With no cookies and no personal data, there is little to justify, but where any residual data might be personal, the processing can rest on legitimate interest under GDPR article 6(1)(f). No consent under article 6(1)(a) is needed for the standard, anonymous configuration.
No. SealMetrics is operated from Spain and stores data in the European Union, so there is no transfer of personal data to a third country and no need for the EU US Data Privacy Framework or standard contractual clauses.
Normally no. A cookieless tool that processes no personal data is low risk and does not trigger the DPIA requirement of GDPR article 35. Reassess only if you configure it to capture identifying data.
Install the tag, confirm with developer tools that no cookie or local storage entry appears, and describe SealMetrics as a cookieless, consent free analytics tool in your privacy policy. Keep any other trackers behind consent so they do not undermine the consent free status.
Other privacy friendly, often EU hosted analytics include Matomo, Plausible, Fathom, Simple Analytics and Friendly Analytics. Like SealMetrics, several of them can run without cookies and without a consent banner, so choose based on features and hosting.
State that you use SealMetrics, that it is cookieless and consent free, that it processes no personal data and that the data stays in the European Union. Review the description if you change the configuration or combine SealMetrics with other tools.