Kajabi
All in one US platform for online courses, coaching, memberships, communities and email marketing for creators, hosted on AWS US infrastructure.
What does Kajabi do?
What is Kajabi
Kajabi is a US all in one platform founded in 2010 and headquartered in Irvine, California. It allows creators, coaches and knowledge entrepreneurs to host online courses, coaching programs, membership sites, communities, podcasts and email marketing under a single brand. Kajabi is operated by Kajabi LLC and runs on Amazon Web Services infrastructure located in the United States.
Data and cookies collected by Kajabi
Kajabi processes student account data (name, email, password hash), payment data through Stripe and PayPal, course progress, video watch time, quiz results, community posts and email engagement events (opens, clicks, unsubscribes). It sets first party cookies such as _kajabi_session for authentication, kjb_visitor for visitor identification, and funnel related cookies that track marketing journeys. Email marketing relies on a tracking pixel that records when messages are opened.
GDPR and ePrivacy implications
Cookies that are not strictly necessary, including funnel analytics, behavioural email tracking and any Facebook Pixel or Google Analytics integration enabled via Kajabi, require prior informed consent under Art. 5(3) of the ePrivacy Directive as transposed into national law (for example PECR in the UK, the French Data Protection Act and the TTDSG in Germany). The legal basis under Art. 6(1) GDPR is consent for marketing and analytics, and contract performance for course delivery, billing and account management.
US data transfers
All learner and customer data is transferred to and processed on AWS infrastructure in the United States. Since the Schrems II ruling (CJEU C 311/18), such transfers must rely on a valid Art. 46 GDPR mechanism, in practice Standard Contractual Clauses, accompanied by a Transfer Impact Assessment that considers FISA Section 702 and Executive Order 12333. If Kajabi has self certified under the EU US Data Privacy Framework, that can be used as an alternative transfer mechanism for the relevant data flows.
Consent requirements
For EU and UK visitors of a Kajabi storefront or marketing funnel, a compliant Consent Management Platform must collect opt in for analytics, marketing cookies, the Facebook Pixel and behavioural email tracking before the corresponding scripts and pixels load. Students must also be informed of the transfer of their personal data to the United States and of their right to withdraw consent at any time.
Practical compliance steps
Sign a Data Processing Agreement with Kajabi LLC, document the Standard Contractual Clauses and the Transfer Impact Assessment, update the privacy notice and cookie policy with the categories of cookies set by Kajabi, configure a CMP that blocks non essential scripts before consent, offer a one click unsubscribe in every marketing email, and run a DPIA when processing is large scale or involves systematic monitoring of learners.
Kajabi and the GDPR
Kajabi is classified as “Preferences”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.
- Legal basis
- Consent (Art. 6(1)(a) GDPR) for marketing emails, tracking cookies and behavioural analytics; performance of contract (Art. 6(1)(b) GDPR) for course delivery and payment processing
- Risk level
- medium
- Applicable regulations
- GDPR, ePrivacy Directive (Cookie Law), CCPA
Impact assessment (DPIA)
A DPIA under Art. 35 GDPR is recommended when Kajabi is used at scale for behavioural email tracking, course progress analytics, marketing funnels or large membership communities. The assessment must cover systematic monitoring of learners, profiling for marketing automation, transfers to the United States under Standard Contractual Clauses with a Transfer Impact Assessment addressing FISA 702 and Executive Order 12333, and the rights of EU data subjects to access, rectify, erase and object.
Sample text for your banner
We use Kajabi to host our courses, memberships and marketing emails. Kajabi sets cookies for sessions, course progress, funnel analytics and email tracking, and transfers your data to servers in the United States. Do you accept these cookies and this transfer?
What Kajabi sets and contacts
- Tracking method
- JavaScript tag (courses, communities, email marketing) and email tracking pixel
- Server location
- United States (Kajabi LLC, Irvine California, AWS US infrastructure)
- Data transferred outside the EU
- Kajabi processes data on AWS infrastructure in the United States. International transfers are governed by Standard Contractual Clauses under Art. 46(2)(c) GDPR and require a Transfer Impact Assessment that takes FISA 702 into account.
Cookies set (5)
| Name | Type | Duration | Purpose |
|---|---|---|---|
| _kajabi_session | First party, strictly necessary | Session | Maintains the authenticated session of a logged in student or admin on the Kajabi site. |
| kjb_visitor | First party, analytics | 12 months | Identifies unique visitors of a Kajabi storefront or landing page to attribute funnel and marketing activity. |
| kjb_funnel_* | First party, marketing | Up to 12 months | Tracks a contact through a Kajabi marketing funnel (pipeline), recording the steps visited and the source of acquisition. |
| _ga | Third party, analytics (Google Analytics integration) | 13 months | Distinguishes unique users for Google Analytics when the GA integration is enabled in Kajabi. |
| _fbp | Third party, marketing (Facebook Pixel integration) | 3 months | Used by Meta to deliver advertising and measure conversions when the Facebook Pixel is enabled in Kajabi. |
Third-party domains contacted (5)
kajabi.comkajabi-app.commy.kajabi.comkajabi-storefronts-production.global.ssl.fastly.netkajabi-cdn.global.ssl.fastly.net
Frequently asked questions about Kajabi
Can't find your question? Write to us, we answer fast.
Which cookies does Kajabi set on my site?
Kajabi sets first party cookies such as _kajabi_session for authentication, kjb_visitor for visitor identification (about 12 months), and funnel cookies that follow a contact through marketing journeys. If you enable integrations like Google Analytics or the Facebook Pixel from Kajabi, additional third party cookies (_ga, _gid, _fbp) are dropped.
Is consent required to use Kajabi on a European site?
Yes, for all cookies and trackers that are not strictly necessary, including funnel analytics, the Facebook Pixel, Google Analytics and behavioural email tracking. Art. 5(3) of the ePrivacy Directive requires prior informed consent before such cookies are stored or read, in addition to the consent requirement under Art. 6(1)(a) GDPR for the related processing.
What is the legal basis for processing data through Kajabi?
Two bases typically apply: consent (Art. 6(1)(a) GDPR) for marketing emails, behavioural tracking and non essential cookies, and performance of a contract (Art. 6(1)(b) GDPR) for delivering the purchased course, providing access to a membership and processing payment with Stripe or PayPal.
Does Kajabi transfer personal data to the United States?
Yes. Kajabi LLC is based in Irvine, California, and hosts learner and customer data on AWS infrastructure in the United States. Transfers from the EU and UK rely on Standard Contractual Clauses under Art. 46(2)(c) GDPR with a Transfer Impact Assessment that takes FISA Section 702 and Executive Order 12333 into account, or on a Data Privacy Framework certification where available.
Do I need a DPIA when using Kajabi?
A Data Protection Impact Assessment under Art. 35 GDPR is recommended whenever Kajabi is used for large scale behavioural email tracking, systematic monitoring of course progress, marketing automation funnels, or sizeable membership communities. The DPIA must cover the US transfers and the rights of data subjects.
How do I implement Kajabi in a compliant way?
Sign a Data Processing Agreement with Kajabi LLC, document the Standard Contractual Clauses and Transfer Impact Assessment, configure a Consent Management Platform that blocks Kajabi marketing scripts, funnel cookies, Facebook Pixel and Google Analytics until consent is given, and provide a one click unsubscribe link in every marketing email.
What are the alternatives to Kajabi for EU creators?
European or EU friendly alternatives include Teachable and Thinkific (Canada), Podia (US), Systeme.io (France), Kartra (US) and MemberPress (US, WordPress based). None of them removes the GDPR or US transfer obligations by itself; the choice should be driven by EU hosting options, data processing terms and the integrations needed.
Should I update my cookie policy and privacy notice for Kajabi?
Yes. The cookie policy must list the Kajabi cookies by name, purpose and duration, and the privacy notice must mention Kajabi LLC as a processor, the categories of data processed, the US transfer with the relevant safeguards, and the data subject rights (access, rectification, erasure, objection, portability, complaint to a supervisory authority).
CCV Shop
CCV Shop is a comprehensive e-commerce platform that provides businesses with all the tools needed to build, manage, and grow an online store. From product catalog management and secure payment processing to inventory tracking and order fulfillment, CCV Shop delivers a complete commerce solution. It features responsive storefront themes, SEO-optimized product pages, and powerful marketing tools to help merchants increase visibility and drive sales across channels.
%22%2F%3E%0A%3Cdefs%3E%0A%3Cpattern%20id%3D%22pattern0%22%20patternContentUnits%3D%22objectBoundingBox%22%20width%3D%221%22%20height%3D%221%22%3E%0A%3Cuse%20xlink%3Ahref%3D%22%23image0%22%20transform%3D%22scale(0.00333333)%22%2F%3E%0A%3C%2Fpattern%3E%0A%3Cimage%20id%3D%22image0%22%20width%3D%22300%22%20height%3D%22300%22%20xlink%3Ahref%3D%22data%3Aimage%2Fpng%3Bbase64%2CiVBORw0KGgoAAAANSUhEUgAAASwAAAEsCAMAAABOo35HAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAADNQTFRFR3BM%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQq%2BKQqPNLzAQAAABB0Uk5TAN%2BfYIAgQL%2FvEDCPz1Bwr%2FkDIbAAAAdMSURBVHja7Z3ZduM4DERFLVws2cL%2Ff%2B3MZPokbUe2QIkLQNV9nIfpnBu5DBTpuOsAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAQBlu4%2BqcG%2B8wsctg6A9%2BDNDxCfut6kvXA0beMjl6wVhY2STMtIGbYGYjrDxtg%2Bj6FVYLvcUP8PN3WPX0EYfo%2Bg6r0dMePaLri7shBn6Eqe7miIm5%2BkwfeorA3a7s6uEpjvmyY4Q1FM1FN6BppUMs1xsjwkiHWS82RgyeznClDcg6Oom5ygY09ZSAa4wRo6c09M2%2FFu%2BGktH4BnRzlJSGi9TtKvRkdDU6Rjw85aDFMeJTFXoyulobI47uNhfcgM7sNswxopnoGgxlp5Hja%2BuoCA0UqaGnYmjfgEZPJdFcpFpDhVFbpE6OKqByA8qx27RapA6e6qFrjMi32zRXpObdbZhjhI7oCqMnCWgoUu%2BGhCC%2BSL05EoToMaLkbqO9SH14kofMDcgaEonAInVyJBZhRWr%2BKrSdInXwJBwxRap1pAARRerUkxLqF6mjJz3U3YDuhlRRsUi9OVJHpQ2oXhWqsEi9LTplVXpbHLw%2BVfUGLumDu7DDjElVxldfEq2a6UFE%2FfDQEV1CtkMNQ4SgylT6eCqsjJe8%2BAi8LSJ2pRbZwgeRZY3YG27yakDRdycHUdEl%2FUxa0gak4L63hDs0X2Gl4x6NFVDeKLqhVb284e02uWeKkZcDdTcgXhETepdZluPOePXKG2YR8%2B8QnV8We3uoU94wi5iv9ayALH6JVqG84T33fx77IrLY9WzpDYhXxHwHaiFZ7C6tZHnDLGJ%2Bnvdistgtbanyhrnb%2FD0ElpPFn5GLlDe8ewzP60VJWeztK%2F9NG14R87q4lpXFPrPMW94wi5hfe0VhWfzGKF95w%2FyFbfy%2Bistid5G5yhteFGwmQQVZ7EtiOcob%2Fm4jRRa7kkxd3sTsNmJk8U%2FmkpY3vLB6PxfXksU%2B8033CbueWcR8GDiqyWIf0KXRxRzxPu7yNWWxy5swnpwjPFPVTktUVVbEDajhxJRqHon6x8qyIu7WTbM%2F9lAxfx%2BMZru6rJiLUPc%2B1tc6cP%2FnnLddAbKirtjZmT16mf7O%2FjXwBjoJsiIPOMN9X9jSDxHHy9xVQYas%2BKNzO4xuU5lx88NGHfDxRxMpso5dygjW3sdvBmsP3FaIqDfEyKp03SeqOBMkq8JFssjTJFGySn%2FCL3aPEiar5OXX%2BGMkabKKXas%2BcrdCnqwiF%2FaP3dqRKCv%2F7eqDlypkyiKfc4w4fEVAqKycr8Xjp0ZiZeV6uKYTZyByZRGtGZLr1AGIZFlkUk%2F0J%2B9%2FiZZFNIh5CSqQRX3Kd8Gzp0TSZZFLFlzD%2BYtK0mXREqS4UiCLfJKYT%2FGpBAWykthK8%2BVsCmQlsJXm3qUKWadtJbqjqkPWSVsPupQsMqHq%2B6AuWScmCEuXk0Vrrbldoyyaj%2B3OCa%2BlKpJ1bKtOeeNZk6wjb4kPuqisAyF%2Fo8vKio6tYC4siyJ7%2BcSf6Vcmy0e9EC1dWlZUcxrMxWVRxE2I5B8rUyfL8I8n6PKyaKz3T%2BuTxc14S5DFzvgFsv6DdWVkIMhiP1oGstiPVo4HS6esvs6DpVPW%2FqNlCbLYs9YKWT%2BzVvHhXbGsvYZ5hiz%2Bj%2B0hix3xd4IsdsHcQxa7qQkEWc%2Fcyr8K9cqay78K9cpair8XKpb1%2Fv3wRpDFnktHyOJXDw6y%2BMMDQRY7tCxk8UPrAVn8SauHLP6PvkAWvwEkyNoilB1Jdcuyhd8MVcsays7vumWNkHVy4Vkhi%2F%2BzO8iCrCyDFkHWNpAFWZAFWZAFWZAFWReWtbYka84s69GSrNxfzD01JMtn%2FyvZrh1ZY25XWWvesrJ8gT%2B%2FPrciq8hfE1%2FakDWUcNUF14AsX8ZVxkOEcrLWqSvGtKqWVejLD37eFI1aWQW%2FVuNnlvc6Zc2hq0CYFcpyU1eJySmTVTqsckZXZlk1wipfdOWVVSesXqKrVyGr%2BPeWveHmxMuq8o14b7gb0bL82IkiyRdpZ5LVh04YKaIriywpYZU6ujLIkhRWzwxGmCxpYfX8WjwXXall9VMnmqkXI8vZTjzWiZBlhk4Fh6MrnSw%2Fhk4JR6MrmSzpYZWid04kS0NYvUTXUkmWlrB6iS5fQ5aesHqNruKy1qlTS2R0nZW12E41UdF1TpYfOvVE9M6nZGkNq6NHZidkaQ6rl%2BhymWVpD6uX6DIZZdU%2F4qoRXcdkzaFrDkZ0HZHlpq5JdqMrXpaxXbPsHJnFymovrJ75WN5EymoxrF6iq08kq9Wweub9kVmELLlHXKWiiy1L9BFXoejiyupDdyk2j8x4smSex2fegNwhWdcJq2d%2BHZnty7pWWD2PES%2FRtSvramH1Kbp2ZF0xrF6ia2HKMkMH%2Fjoy%2ByDLjwGm%2Fo%2BuXVn9BE3f0bV%2BlOUsFP2Krm1ZCKvN6Nr6zwirN9G1%2BQqFGAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAIDc%2FANUqgUKXr5i9AAAAABJRU5ErkJggg%3D%3D%22%2F%3E%0A%3C%2Fdefs%3E%0A%3C%2Fsvg%3E)
Bookingkit
Bookingkit is a foundational web service that powers critical website functions and digital experiences. It provides reliable infrastructure, seamless integration capabilities, and consistent performance across all devices and browsers. Bookingkit supports modern development practices and scales with growing business needs. With a focus on stability and compatibility, Bookingkit ensures your website delivers a smooth, uninterrupted experience to every visitor and search engine crawler.
AceShop
AceShop is a reliable shopping cart solution that enables e-commerce businesses to provide a seamless checkout experience for their customers. It supports multiple payment methods, coupon codes, tax calculations, and shipping options, ensuring a frictionless purchasing process. AceShop integrates with popular e-commerce platforms and payment gateways, offering customizable cart designs and abandoned cart recovery features to help merchants maximize revenue and reduce cart abandonment rates.
%22%3E%0A%3Cpath%20d%3D%22M8%2019.4667L6.66666%2022.5067H4.26666L10.1333%209.06667H12.5333L18.5067%2022.5067H16.1067L14.72%2019.4667H8ZM13.8133%2017.3867L11.36%2011.84L8.90666%2017.3867H13.8133Z%22%20fill%3D%22white%22%2F%3E%0A%3C%2Fg%3E%0A%3Cdefs%3E%0A%3Cfilter%20id%3D%22filter0_b_4645_5%22%20x%3D%220.266663%22%20y%3D%225.06667%22%20width%3D%2222.24%22%20height%3D%2221.44%22%20filterUnits%3D%22userSpaceOnUse%22%20color-interpolation-filters%3D%22sRGB%22%3E%0A%3CfeFlood%20flood-opacity%3D%220%22%20result%3D%22BackgroundImageFix%22%2F%3E%0A%3CfeGaussianBlur%20in%3D%22BackgroundImageFix%22%20stdDeviation%3D%222%22%2F%3E%0A%3CfeComposite%20in2%3D%22SourceAlpha%22%20operator%3D%22in%22%20result%3D%22effect1_backgroundBlur_4645_5%22%2F%3E%0A%3CfeBlend%20mode%3D%22normal%22%20in%3D%22SourceGraphic%22%20in2%3D%22effect1_backgroundBlur_4645_5%22%20result%3D%22shape%22%2F%3E%0A%3C%2Ffilter%3E%0A%3C%2Fdefs%3E%0A%3C%2Fsvg%3E)
ActBlue
ActBlue is a web technology service that provides essential functionality for websites and digital platforms. It delivers core capabilities that support site operations, content delivery, and user experience optimization. ActBlue integrates seamlessly with modern web architectures, ensuring reliable performance and compatibility across browsers and devices. Trusted by businesses worldwide, ActBlue helps organizations maintain robust websites that meet user expectations and technical requirements.
Convertim
Convertim is a foundational web service that powers critical website functions and digital experiences. It provides reliable infrastructure, seamless integration capabilities, and consistent performance across all devices and browsers. Convertim supports modern development practices and scales with growing business needs. With a focus on stability and compatibility, Convertim ensures your website delivers a smooth, uninterrupted experience to every visitor and search engine crawler.
Elloha
Elloha is a foundational web service that powers critical website functions and digital experiences. It provides reliable infrastructure, seamless integration capabilities, and consistent performance across all devices and browsers. Elloha supports modern development practices and scales with growing business needs. With a focus on stability and compatibility, Elloha ensures your website delivers a smooth, uninterrupted experience to every visitor and search engine crawler.
Make your site compliant today.
Free up to 25,000 sessions a month. No credit card, no commitment.