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Analytics

AT Internet XiTi

Analytics

AT Internet XiTi, now part of Piano Analytics, is a French analytics platform with a CNIL aligned cookieless mode, used by European media and government sites.

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Overview

What does AT Internet XiTi do?

What AT Internet XiTi is

AT Internet, founded in France in 1996 around the XiTi product, is now operated under the Piano Analytics brand following the acquisition by Piano in 2021. The platform is widely used by European media, government and large publishers thanks to its EU only infrastructure and a long history of CNIL alignment.

Cookies and data collected

In the standard mode, AT Internet writes a first party visitor cookie (atuserid) and a session cookie used to compute visit metrics and journeys. In the CNIL aligned cookieless mode, no cookie is set; the tag computes a daily salted hash of the truncated IP and user agent, with the salt rotated daily, to deduplicate visits.

GDPR and ePrivacy compliance

In cookieless mode the implementation matches the CNIL audience measurement exemption: no cookie, aggregated metrics only, short retention and IP truncation. The standard cookie based mode and any personalisation feature fall back to article 5(3) of the ePrivacy Directive and require prior consent.

Consent and configuration

Document AT Internet XiTi as a strictly necessary measurement tool when you stay in cookieless mode. If you switch to the cookie based mode for journey analysis, gate the tag in your CMP, set retention to thirteen months or less and configure granular categories for any optional add ons.

Data transfers and storage

AT Internet hosts in France with EU only residency for European customers. There are no US sub processors in the analytics pipeline when the EU only configuration is selected, which keeps the deployment inside the EEA.

Practical compliance steps

Sign the AT Internet (Piano) DPA, opt for cookieless mode, document the alignment with the CNIL exemption, gate any cookie based feature behind a CMP and review the data retention each year against the latest CNIL guidance.

Compliance

AT Internet XiTi and the GDPR

Legal basis
Legitimate interest (Art. 6(1)(f) GDPR) for the cookieless audience measurement mode certified by the French CNIL; consent (Art. 6(1)(a)) for the standard mode that uses cookies and for any personalisation feature
Risk level
low
Applicable regulations
GDPR, ePrivacy Directive, French Loi Informatique et Libertés, CNIL exemption guidelines for audience measurement

Impact assessment (DPIA)

A DPIA is generally not required for the cookieless audience measurement mode. It becomes appropriate when the operator activates personalisation, journey analysis on authenticated users, or cross site tracking that exceeds pure audience measurement.

Sample text for your banner

We use AT Internet XiTi (Piano Analytics) to measure traffic on this site. In its CNIL aligned cookieless mode, no consent is required and only aggregated audience data is stored in France. Any cookie based feature is gated by a separate consent banner.
Cookies and trackers

What AT Internet XiTi sets and contacts

Tracking method
JavaScript analytics tag historically known as XiTi, now Piano Analytics; captures page views, custom events and visitor segments with a CNIL aligned cookieless mode available
Server location
European Union, primarily France (Bordeaux and Paris) with EU only residency for European customers
Cookieless mode available
Yes

Cookies set (3)

NameTypeDurationPurpose
atuseridAnalytics13 monthsAT Internet first party visitor identifier set in the standard cookie based mode to compute returning visitors and journey metrics.
atauthorityAnalyticsSessionSession cookie used by AT Internet to relate page views to a single visit in the standard mode.
attvtuseridAnalytics6 monthsOptional video player visitor identifier set when the AT Internet video module is active.

Third-party domains contacted (4)

  • atinternet.io
  • piano.io
  • xiti.com
  • logc412.xiti.com
Questions

Frequently asked questions about AT Internet XiTi

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What cookies does AT Internet XiTi set?

In standard mode AT Internet writes a first party visitor cookie atuserid and a session cookie. In the CNIL aligned cookieless mode no cookie is set and the tag relies on a daily salted hash of the truncated IP and user agent.

Do I need consent to use AT Internet XiTi?

Not in the cookieless mode aligned with the CNIL exemption. The standard cookie based mode and any personalisation feature require prior opt in consent under article 5(3) of the ePrivacy Directive.

What is the legal basis for processing data through AT Internet XiTi?

Legitimate interest under article 6(1)(f) GDPR for cookieless audience measurement that meets the CNIL exemption criteria. Consent is required for cookie based features and any add on that profiles users.

Does AT Internet XiTi transfer data to the United States?

No when the EU only configuration is used. AT Internet hosts in France with EU residency and does not engage US sub processors for the analytics pipeline.

Do I need a DPIA for AT Internet XiTi?

No for the cookieless mode. A DPIA becomes appropriate when personalisation, journey analysis on authenticated users or cross site tracking go beyond pure audience measurement.

How do I implement AT Internet XiTi compliance correctly?

Stay in the cookieless mode by default, document the legitimate interest basis aligned with the CNIL exemption, gate any cookie based feature behind a CMP and keep retention to thirteen months or less.

What are the alternatives to AT Internet XiTi?

Other CNIL friendly analytics include Matomo, Piwik PRO, Plausible, Fathom, Cabin, Beyable Analytics and Actirise. For enterprise use cases Adobe Analytics with EU residency and Mapp Intelligence are also viable.

How should I update my cookie policy when I deploy AT Internet XiTi?

In cookieless mode, mention that no cookies are set and that the audience measurement relies on the CNIL exemption. When the cookie based mode is enabled, list atuserid and the session cookie with their lifetime and purpose.

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