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BigMarker is a US-based virtual event and webinar platform providing live streaming, on-demand replays, chat, registration pages and integrated marketing automation. European organisers use it for conferences, training and lead-generation webinars. Privacy implications mirror other US webinar tools: consent for non-essential cookies, recording transparency, US transfer disclosure, and risk of attendee data combining with engagement scores.
BigMarker is a US-based webinar and virtual event platform providing live, on-demand and series-based event delivery, registration pages, integrated CRM and marketing automation hooks, AI-powered transcription and engagement scoring.
BigMarker sets bm_session, bm_visitor, bm_engagement cookies. Collects registration data, IP, User-Agent, attendance time, chat content, recording, and AI-derived insights.
Non-essential cookies require consent. Recording requires clear notice and ideally an opt-in for reuse. Chat content is personal data. AI transcription may fall under the EU AI Act for sensitive contexts.
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All data processed in the US. Transfers covered by SCCs. Run a TIA.
BigMarker AI Studio includes auto-transcription, summarisation, sentiment scoring. For EU events, ensure participants are informed and opt-in where AI extracts inferences about individuals.
1. Sign BigMarker DPA. 2. Block cookies behind CMP. 3. Disclose recording. 4. Document AI features. 5. Configure retention. 6. Run a DPIA. 7. Map CRM integrations.
Websites using BigMarker must obtain user consent under GDPR regulations.
DPIA considerations
BigMarker processes registration data (name, email, organisation), IP, User-Agent, attendance metrics, chat content, recordings, and (with AI features enabled) automatic transcription. Key considerations: (1) recordings can capture special category data; (2) US transfer requires SCCs and TIA; (3) AI transcription may trigger AI Act analysis; (4) integration with CRM and marketing automation propagates data downstream. A DPIA is required for production use.
Sample consent text
By registering, you agree that <COMPANY> processes your data via BigMarker (United States) to deliver this webinar. The session may be recorded; the recording may include your name and chat messages. Data is transferred under Standard Contractual Clauses.
Third-party domains contacted
bigmarker.comapp.bigmarker.comcdn.bigmarker.comstream.bigmarker.comCookies placed
| Name | Type | Duration | Purpose |
|---|---|---|---|
| bm_session | Functional | Session | Maintains the live webinar viewer session and chat. |
| bm_visitor | Marketing | 1 year | Persistent visitor identifier to recognise returning registrants and attribute engagement. |
| bm_engagement | Marketing | 6 months | Tracks attention metrics (time watched, clicks, polls) for follow-up automation. |
BigMarker places tracking cookies for advertising — comply with GDPR using FlowConsent.
bm_session, bm_visitor, bm_engagement. All non-essential require consent.
Yes for non-essential cookies and recording/AI transcription.
Contract for delivery; consent for marketing and recording reuse.
Yes. SCCs and DPF cover. Run a TIA.
Yes for production use, especially with AI features or sensitive topics.
DPA, CMP, recording disclosure, AI participant notice, retention, DPIA, document integrations.
Livestorm (France), Hopin/RingCentral Events (UK), Demio (US), Zoom Events. Livestorm is EU-native.
List BigMarker cookies, identify as processor, disclose US transfer with SCCs/DPF, describe recording and AI handling.