> Retention.com identifies anonymous visitors on online stores and adds their contact details to email marketing lists, which requires prior consent. > > Canonical: https://www.flowconsent.com/en/services/marketing/retention-com Marketing # Retention.com Marketing · [Official website](https://retention.com) Retention.com is a US service for e-commerce brands that identifies some anonymous website visitors and adds their contact details to the brand's email marketing lists. It works through a script placed on the store, so it involves tracking visitors and sharing data with a third party, which calls for prior consent. [Block Retention.com until consent](https://app.flowconsent.com/auth/sign-up?utm_source=flowconsent.com\&utm_medium=referral\&utm_campaign=marketing) · [Scan my site](https://www.flowconsent.com/en/scan) At a glance - Category [Marketing](https://www.flowconsent.com/en/services/marketing) - Consent Marketing - Prior consent Required - Documented cookies 0 Compliance ## Retention.com and the GDPR Retention.com is classified as “Marketing”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy. Cookies and trackers ## What Retention.com sets and contacts The cookies of Retention.com are not documented in the catalog yet. To see what is actually set on your site, run a free scan. 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Acquia Campaign Factory enables personalized messages at scale, real-time campaign optimization, and detailed ROI reports, driving more effective marketing operations and measurable business growth.](https://www.flowconsent.com/en/services/marketing/acquia-campaign-factory) [Marketing](https://www.flowconsent.com/en/services/marketing/acquia-campaign-factory) · ### [Closing Boost](https://www.flowconsent.com/en/services/marketing/closing-boost) [Closing Boost is a digital marketing technology that helps businesses reach, engage, and convert their target audience online. It provides advanced targeting, campaign management, and performance analytics capabilities. Closing Boost enables marketers to deliver personalized experiences across channels, optimize campaign ROI, and gain actionable insights into customer behavior. 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