> Releva is an AI marketing automation platform for online shops that tracks shopper behaviour: what it does on your site and the GDPR consent it requires.
>
> Canonical: https://www.flowconsent.com/en/services/marketing/releva

Marketing

# Releva

Marketing · [Official website](https://releva.ai)

Releva is an AI-based marketing automation platform for online shops. It collects data on how visitors browse and buy, then uses it to personalise product recommendations, emails, push notifications and on-site content. Because its script tracks individual behaviour for marketing, it should only run after visitors have given their consent.

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At a glance

- Category

  [Marketing](https://www.flowconsent.com/en/services/marketing)

- Consent

  Marketing

- Prior consent

  Required

- Documented cookies

  0

Compliance

## Releva and the GDPR

Releva is classified as “Marketing”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.

Cookies and trackers

## What Releva sets and contacts

The cookies of Releva are not documented in the catalog yet. To see what is actually set on your site, run a free scan.

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