> Lofty is a real estate CRM with agent websites and lead tools: what it does on your site, what prospect data it collects and what GDPR consent it needs.
>
> Canonical: https://www.flowconsent.com/en/services/marketing/lofty

Marketing

# Lofty

Marketing · [Official website](https://lofty.com)

Lofty (formerly Chime) is a platform for real estate agents and brokerages that combines a CRM, property websites and marketing tools for generating and following up leads. Agents use it to run their listing site and capture enquiries. Lofty websites collect prospects' contact details and may load advertising or analytics tags that require consent.

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At a glance

- Category

  [Marketing](https://www.flowconsent.com/en/services/marketing)

- Consent

  Marketing

- Prior consent

  Required

- Documented cookies

  0

Compliance

## Lofty and the GDPR

Lofty is classified as “Marketing”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.

Cookies and trackers

## What Lofty sets and contacts

The cookies of Lofty are not documented in the catalog yet. To see what is actually set on your site, run a free scan.

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