> Tada adds gamified email capture pop-ups to Shopify stores: what it collects from visitors, how it is used for marketing and what GDPR requires. > > Canonical: https://www.flowconsent.com/en/services/ecommerce/tada E-commerce # Tada Preferences · [Official website](https://trytada.com) Tada is a Shopify app that adds gamified pop-ups to online stores, such as spin-the-wheel or pick-a-gift games. Visitors enter their email address to play and receive a discount code, which helps the store grow its mailing list. The collected addresses are personal data used for marketing, so the opt-in must be clear. [Block Tada until consent](https://app.flowconsent.com/auth/sign-up?utm_source=flowconsent.com\&utm_medium=referral\&utm_campaign=ecommerce) · [Scan my site](https://www.flowconsent.com/en/scan) At a glance - Category [E-commerce](https://www.flowconsent.com/en/services/ecommerce) - Consent Preferences - Prior consent Required - Documented cookies 0 Compliance ## Tada and the GDPR Tada is classified as “Preferences”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy. Cookies and trackers ## What Tada sets and contacts The cookies of Tada are not documented in the catalog yet. To see what is actually set on your site, run a free scan. 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