> AstraFit adds a virtual fitting room to fashion stores: what it does on product pages, what shopper data it processes and what to check for GDPR consent.
>
> Canonical: https://www.flowconsent.com/en/services/ecommerce/astrafit

E-commerce

# AstraFit

Preferences · [Official website](https://www.astrafit.com)

AstraFit is a virtual fitting room for fashion e-commerce sites. Integrated into product pages, it lets shoppers see how a garment would fit them before buying, with the aim of reducing returns. To work, it loads a third-party tool and processes information provided by the shopper, such as body measurements.

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At a glance

- Category

  [E-commerce](https://www.flowconsent.com/en/services/ecommerce)

- Consent

  Preferences

- Prior consent

  Required

- Documented cookies

  0

Compliance

## AstraFit and the GDPR

AstraFit is classified as “Preferences”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.

Cookies and trackers

## What AstraFit sets and contacts

The cookies of AstraFit are not documented in the catalog yet. To see what is actually set on your site, run a free scan.

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