> Placed is a location-based ad attribution service, now part of Foursquare: how it measures store visits, what data it uses and what to check for consent.
>
> Canonical: https://www.flowconsent.com/en/services/advertising/placed

Advertising

# Placed

Marketing · [Official website](https://www.placed.com)

Placed is a location analytics and attribution service, now part of Foursquare. It measures whether people exposed to an advertising campaign later visit physical stores, using location data from mobile devices. Its measurement relies on advertising identifiers and tracking, which falls under consent requirements.

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At a glance

- Category

  [Advertising](https://www.flowconsent.com/en/services/advertising)

- Consent

  Marketing

- Prior consent

  Required

- Documented cookies

  0

Compliance

## Placed and the GDPR

Placed is classified as “Marketing”. On a site that targets European visitors, it must only load after the visitor consents, and it must be listed in your cookie policy.

Cookies and trackers

## What Placed sets and contacts

The cookies of Placed are not documented in the catalog yet. To see what is actually set on your site, run a free scan.

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